Facts and Figures
Essencia LLC is a Delaware based tactical & outdoor gear company with popular products such as The Survivalist Tactical Jacket, The Admiral Compass Watch & more which continue to explode in popularity.
We have done $70,000+ in sales in the past 1 year, with an average order value of $60, returning customer rate of 3.62% with 1,197 total orders, 2000+ customers and e-mail list (which we haven't even tapped much yet), over 5000 loyal Facebook fans and around 1600 followers on Instagram.
Our revenue for last month (Feb 2019) alone was nearly $20,000 USD and we currently average between $500 - $1000 in daily sales volume and growing quick.
We have an expert Facebook Ads & social media marketing team with around $30,000 spent so far with great results, with a highly seasoned FB ad pixel and account.
E-mail - [email protected] for Shopify, Google Analytics access.
How does your business make money?
Essencia LLC sells all kinds of tactical, hunting, camping & outdoor gear with gross margins of 60 - 70% - and there's plenty of room to add a lot of new related products which can drastically increase the revenue even more and bring our already high AOV of $60 to an even higher level. I will be assisting the new buyer with this post-purchase.
We ship directly from our manufacturer (dropship) and do not have to hold any stock - so the business is pretty much fully passive - a VA handles customer support and order fullfillment, and our advertising team handles Facebook Ads etc along with me.
Again, please email me at [email protected] for access to our Shopify admin, Google Analytics, teamviewer etc to verify the income etc.
Why should someone buy this business?
Essencia.co is an established and growing store in the highly lucrative tactical & outdoor gear industry, with an already loyal fan following and proven sales records. Our most valuable asset is our Facebook marketing expertise, which will be passed on to the new owner.
We also have an expert Facebook & Instagram ads management team which does an excellent job at getting us high ROI ads and launching new products and getting more and more sales for existing popular products at a great ROI.
With the addition of new products and slowly promoting them as well, the current sales volumes of $500 - $1000 per day can easily be taken to a lot higher level soon and profitability within a months time.
How can the future owner improve this business?
- Launch newer related products, promoting cross-sells and up-sells and driving even more sales and revenue growth.
- We've barely touched our e-mail list of 2000+ loyal subscribers (past customers and more) which is a goldmine for additional sales at no extra cost
- Launch Facebook Ad campaigns for new products and with bigger budgets to drive even more sales and growth
- Brand and Community Loyalty
- Customer Service
- Evergreen Niche
- High levels of Automation
- High Profit Margins
Opportunities for a new owner
- Launch New Products
- Improve Current Marketing Efforts
- Introduce Further Revenue Streams
Key day-to-day operations
- Customer Support / Service
- Launching New Products
- Order Fulfilment
- Facebook Advertising
- Google Adwords
- Instagram Advertising
- Brand assets
- Custom technology
- Customer databases
- Marketing materials and collateral
- Policy and Process documents
- Relevant email accounts
- Social media accounts
- Toll-free numbers
- Website files, source code and content
- e-Commerce platform accounts
- Google Adwords
Post sale support
This is support provided by the seller when transitioning the business to a buyer.
About the Seller
Internet & E-Commerce Entrepreneur with over 15 years of experience. Have founded and sold e-Commerce / Dropship stores doing over $500,000+ in annual revenues over the last few years. Digital Marketing Expert.