Vigor and Whim
$10,000
Facts and Figures
Recent Performance
| Month | October 2018 | November 2018 | December 2018 | January 2019 | February 2019 | March 2019 | April 2019 | May 2019 | June 2019 | July 2019 | August 2019 | September 2019 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $4,967 | $5,668 | $6,829 | $3,033 | $2,863 | $3,542 | $1,590 | $813 | $1,211 | $1,357 | $1,494 | $445 |
| Expenses | $2,358 | $2,691 | $3,242 | $1,440 | $1,359 | $1,681 | $754 | $386 | $575 | $644 | $709 | $211 |
| Net Profit | $2,609 | $2,977 | $3,587 | $1,593 | $1,504 | $1,861 | $836 | $427 | $636 | $713 | $785 | $234 |
| Month | Pageviews | Users |
|---|---|---|
| September 2019 | 2,402 | 1,165 |
| August 2019 | 3,129 | 1,544 |
| July 2019 | 3,280 | 1,536 |
| June 2019 | 2,999 | 1,418 |
| May 2019 | 3,019 | 1,408 |
| April 2019 | 4,336 | 2,120 |
| March 2019 | 7,921 | 3,440 |
| February 2019 | 7,365 | 3,288 |
| January 2019 | 7,429 | 3,113 |
| December 2018 | 12,853 | 5,094 |
| November 2018 | 10,993 | 4,487 |
| October 2018 | 9,649 | 4,066 |
Note: Traffic data was provided on 18 October 2019. Enquire for more recent data.
Business Description
We are a digital marketing agency that also develops ecommerce businesses. We put a lot of time into building high quality stores with unique products and branding, and run efficient and profitable advertising campaigns. This store sells home decor products and fulfills the orders through a reliable dropshipping supplier.
How does your business make money?
We make money from selling home decor products with high margins.
Why should someone buy this business?
We acquired this home decor ecommerce store about a year ago because we saw so much potential in this business. The previous owner relied almost entirely on organic traffic and did virtually zero work, and did very well with just that! We have a great relationship with a reliable supplier, and the niche is relatively untapped. The products are mostly high ticket, meaning there's a lot of profit potential and room for advertisement costs. We obviously were able to tap into this potential a little, and I still think there's a lot more room to grow. The products are great, buyers love them, and we've updated the store to design to convert well.
We have done nothing with social media, organically or paid. This is the main advertising channel for many ecommerce businesses, and the clearest path we see to significantly growing the business long term.
Why are you selling this business?
We are a small digital marketing agency and ecommerce business with many different brands. We have more and more websites taking up our time, so we thought it would be a good time to move on from some of our smaller businesses. For the right individual this will be a great opportunity to take advantage of our lack of time to continue to grow this website! We look forward to helping you through the transition.
Business Strengths
- Evergreen Niche
- Length of Operation in Niche
- Low Time Commitment Required
- Outsourced Order Fulfilment
- Scalable Business Model
Opportunities for a new owner
- Launch New Products
- Start Selling into New Markets
- Improve Current Marketing Efforts
Key day-to-day operations
- Customer Support / Service
- Launching New Products
- Adwords Maintenance
Marketing
- Facebook Advertising
- Google Adwords
- SEO
Assets
- Brand assets
- Contracts (written or verbal) with customers and suppliers
- Customer databases
- Domains
- Existing manufacturing relationships
- Relevant email accounts
- Google Adwords
Post sale support
This is support provided by the seller when transitioning the business to a buyer.
About the Seller
Lucas Maynard
United States
Ecommerce and Digital Marketing Expert