Facts and Figures
Pet Threads is an amazing established niche pet business with a focus on selling pet clothing and accessories online. Products practically sell themselves as they are so visual with such high emphatic and social sharing value. Start earning back your investment from day #1 with an established social and customer base, first page keyword rankings and great profit margins.
How does your business make money?
By selling pet clothing and accessories online.
Why should someone buy this business?
This is truly a great business and eCommerce brand that has earned its place in the pet clothing market. Built from the ground up by a perfectionist with over 8+ years digital marketing and eCommerce experience, this is not your dime a dozen Shopify store but rather a completely open source eCommerce store and solution with all the advanced features of an ASOS (and 1/1000th of the overheads).
The key to your success will be the amount of time you (or your virtual assistant) puts in.
This is a dropshipping business with very little time spent on routine tasks (due to great automation tools) and amazing potential - simply dedicate 2-3 hours a week adding new products, running promotional campaigns and watch it take off.
With a combined social network of over 12,000 followers and customers plus first page SERP rankings for most relevant product keywords (dog clothing, dog costumes, pet clothing) there is a great base for the right person to take this brand to the next level.
How can the future owner improve this business?
- Employ more thorough pricing strategies and promotional campaigns.
- Reactivate past and current customer base.
- Reactivate large social following and re-engage influencer network.
- Key Words Ranking
- High levels of Automation
- Outsourced Order Fulfilment
- Scalable Business Model
- Well Established and Unique Brand
Opportunities for a new owner
- Launch New Products
- Improve Current Marketing Efforts
- Improve or Outsource Operations
Key day-to-day operations
- Customer Support / Service
- Design & Production
- Launching New Products
- Order Fulfilment
- Product Sourcing and Design
- Influencer Marketing
- Instagram Community Management
Why are you selling the business?
Time poor and other work commitments aren't allowing me to drive this like it should be driven. Treated as a side venture for some time, it is time for the right owner to kick it up a notch and scale for success.
What is required to keep the business operational?
Pay annual hosting fee. Warehousing for existing stock (if required, only 6m3 of space)
- Brand assets
- Custom technology
- Customer databases
- Inventory on hand or on order at the time of closing
- Marketing materials and collateral
- Relevant email accounts
- Social media accounts
- Website files, source code and content
- e-Commerce platform accounts
- Google Adwords
Post sale support
This is support provided by the seller when transitioning the business to a buyer.
About the Seller
I'm a digital marketing professional with over 8+ years experience in the industry, working a broad range of clients and employers - from lean start-ups, to huge multi-national corporations such as Universal Music Australia. I consult and build eCommerce solutions on open-source platforms. I am a perfectionist and have a broad skill set in digital marketing best practice, UX design and content creation. Pet Threads is an incredible business first started as a side-gig but has now transformed into something much greater - it is time for another person to take it to the next level.