Flippa
FOR SALE

MyWristMirror

Business Model
e-Commerce
Industry
Sports and Outdoor

$15,000

Asking Price
This business generated and continues to generate strong sales by selling cycling tools & accessories through social media marketing.
This business owner has manually entered their financials

Facts and Figures

Location
Morocco
Date of Founding
2017
Full-Time Staff
1 to 10
Annual Revenue
$53,640
Annual Expenses
$37,692
Annual Net Profit
$15,948
Profit and Loss
Evidence of Revenue
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Business Description

We exclusively use Facebook advertising to drive traffic and sales to a unique set of physical products in the cycling niche.

How does your business make money?

Through B2C E-commerce sales. All inventory is purchased to order, similar to a drop shipping business model, just with higher margins.

Why should someone buy this business?

We currently sell exclusively in the UK market. There is clearly and opportunity to expand to other "safety conscious" markets such as Australia, The Netherlands, Europe etc.

Our average store conversion rate (percentage of people who buy per 100 visitors) during the last year and a half has been approximately 5%. This impressive conversion ratio highlights the desirability of our products.

This is not a seasonal market, you can make sales all year, and even if you stopped operating the business for a while you can quickly jump back in anytime and start selling, because the market is really hot and so far there are no other online stores selling cycling accessories on social media the way we do.

How can the future owner improve this business?

Our entire revenue was generated from advertising in the united kingdom, we didn't get a chance to advertise in other countries where we know cycling accessories are booming, such as Netherlands,Germany,Spain, France ... this alone is a massive opportunity.

We also never tried SEO, adwords ,infleuncer marketing or even email marketing, so if the new owner intends to grow this business he will have no problem doing so.

Business Strengths

  • Evergreen Niche
  • Low Time Commitment Required
  • Scalable Business Model
  • Strong Manufacturing Relationships
  • The Business Is Currently Growing

Opportunities for a new owner

  • Launch New Products
  • Start Selling into New Markets
  • Increase Basket Size Per Customer

Key day-to-day operations

  • Managing Staff
  • Bookkeeping
  • Reporting

Marketing

  • Adroll
  • Facebook Advertising
  • Word of Mouth

Inventory

Units
-
Value
-

Assets

  • Brand assets
  • Contracts (written or verbal) with customers and suppliers
  • Customer databases
  • Domains
  • Existing manufacturing relationships
  • Marketing materials and collateral
  • Relevant email accounts
  • Social media accounts
  • Vendor contacts
  • e-Commerce platform accounts

Social Media

Facebook
310 followers
Instagram
5.9K followers

Post sale support

This is support provided by the seller when transitioning the business to a buyer.

Included

About the Seller

Private Seller

Hamza El Bouni

Morocco

Facebook advertising expert and ecommerce veteran, created and managed over 20 online stores targeting a variety of markets.

Contact Seller