Facts and Figures
We exclusively use Facebook advertising to drive traffic and sales to a unique set of physical products in the cycling niche.
How does your business make money?
Through B2C E-commerce sales. All inventory is purchased to order, similar to a drop shipping business model, just with higher margins.
Why should someone buy this business?
We currently sell exclusively in the UK market. There is clearly and opportunity to expand to other "safety conscious" markets such as Australia, The Netherlands, Europe etc.
Our average store conversion rate (percentage of people who buy per 100 visitors) during the last year and a half has been approximately 5%. This impressive conversion ratio highlights the desirability of our products.
This is not a seasonal market, you can make sales all year, and even if you stopped operating the business for a while you can quickly jump back in anytime and start selling, because the market is really hot and so far there are no other online stores selling cycling accessories on social media the way we do.
How can the future owner improve this business?
Our entire revenue was generated from advertising in the united kingdom, we didn't get a chance to advertise in other countries where we know cycling accessories are booming, such as Netherlands,Germany,Spain, France ... this alone is a massive opportunity.
We also never tried SEO, adwords ,infleuncer marketing or even email marketing, so if the new owner intends to grow this business he will have no problem doing so.
- Evergreen Niche
- Low Time Commitment Required
- Scalable Business Model
- Strong Manufacturing Relationships
- The Business Is Currently Growing
Opportunities for a new owner
- Launch New Products
- Start Selling into New Markets
- Increase Basket Size Per Customer
Key day-to-day operations
- Managing Staff
- Facebook Advertising
- Word of Mouth
- Brand assets
- Contracts (written or verbal) with customers and suppliers
- Customer databases
- Existing manufacturing relationships
- Marketing materials and collateral
- Relevant email accounts
- Social media accounts
- Vendor contacts
- e-Commerce platform accounts
Post sale support
This is support provided by the seller when transitioning the business to a buyer.
About the Seller
Hamza El Bouni
Facebook advertising expert and ecommerce veteran, created and managed over 20 online stores targeting a variety of markets.