Flippa
SOLD!
Business Name

Infooy

Business Model
Marketplace
Industry
Business

$2,500

Asking Price
Multiple 0.2x
This leading online classified and local business listings website was launched in March 2013 and is now one of the fastest-growing classifieds and local business listing platforms
This business owner has manually entered their financials
This business owner has connected their site traffic with Google Analytics

Facts and Figures

Location
India
Date of Founding
2013
Full-Time Staff
1 to 10
Annual Revenue
$11,138
Annual Expenses
$180
Annual Net Profit
$10,958
Profit and Loss
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Month June 2019 July 2019 August 2019
Revenue $770 $838 $952
Expenses $15 $15 $15
Net Profit $755 $823 $937
Month Pageviews Users
September 2019 2,044 574
August 2019 7,210 702
July 2019 19,938 1,324

Note: Traffic data was provided on 27 September 2019. Enquire for more recent data.

Business Description

Users can create and publish a classified ad for free (users are given an allowance of up to 10 free listings), with the site generating income from Affiliate partnerships, direct ad banners and premium/sponsored listings.

How does your business make money?

The majority of the site's revenue is currently generated through direct ad banners and premium/sponsored listings which are offered to local businesses and users who place classified ads.

Prices for the direct ad banners and premium/sponsored listing upgrades ranging from $80 p/mo and $15 p/mo respectively.

Why should someone buy this business?

The business is currently utilising under 50% of it's potential and requires an experienced investor to take it to the next level.

The site has a simple admin panel that requires no technical knowledge or experience to operate and works similar to olx and other popular classifieds websites.

Why are you selling this business?

The seller is selling the business to raise capital for an unrelated project.

Business Strengths

  • Length of Operation in Niche
  • Low Time Commitment Required
  • Scalable Business Model
  • Turn-key Operations

Opportunities for a new owner

  • Improve Current Marketing Efforts
  • Improve or Outsource Operations
  • Develop New Features

Key day-to-day operations

  • Customer Support / Service
  • Website Maintenance
  • Content marketing

Marketing

  • Affiliate Marketing
  • Email Marketing
  • Native Advertising

Assets

  • Brand assets
  • Contracts (written or verbal) with customers and suppliers
  • Customer databases
  • Domains
  • Hosting accounts
  • Marketing materials and collateral
  • Relevant email accounts
  • Social media accounts
  • Website files, source code and content

Social Media

Facebook
640 followers
Twitter
130 followers
Instagram
0 followers

Post sale support

This is support provided by the seller when transitioning the business to a buyer.

Included

About the Broker

Astute Growth

Verified Account

United Kingdom

Founded in 2017 and based in the UK, Astute Growth Consultants provide M&A and business advisory services as well as act as a full-service website broker for established low to mid-market Content, eCommerce, SaaS and Amazon FBA businesses.