Business Name

Straightforward Sports

Business Model
Sports and Outdoor


Asking Price
A sports blog for the fans by the fans dedicated to delivering thoughtful and creative content.
This business owner has manually entered their financials
This business owner has connected their site traffic with Google Analytics

Facts and Figures

United States
Date of Founding
Full-Time Staff
1 to 10
Annual Revenue
Annual Expenses
Annual Net Profit
Evidence of Revenue
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Month June 2019 July 2019 August 2019
Revenue $10 $15 $85
Expenses $0 $80 $227
Net Profit $10 -$65 -$142
Month Pageviews Users
July 2019 0 0
August 2019 0 0
September 2019 0 0

Note: Traffic data was provided on 09 September 2019. Enquire for more recent data.

Business Description

We write about whatever sports topic we want to.

How does your business make money?

Google Adsense

Why should someone buy this business?

This is a platform that is built up and ready to take off. The groundwork has been started and there is only up from here.

Why are you selling this business?

I want to give this blog to someone that will be able to properly give it the attention it deserves.

Business Strengths

  • Brand and Community Loyalty
  • Large Customer Database
  • Length of Operation in Niche
  • Passive Revenue
  • Low Acquisition Cost for New Customers

Opportunities for a new owner

  • Capitalise on the Emerging Market
  • Improve Current Marketing Efforts
  • Advance or Explore Retail / Distribution Partnerships

Key day-to-day operations

  • Managing Staff
  • Customer Support / Service
  • Design & Production
  • Website Maintenance
  • Content marketing


  • Facebook Advertising
  • Google Adwords
  • SEO


  • Hosting accounts
  • Relevant email accounts
  • Social media accounts

Social Media


Post sale support

This is support provided by the seller when transitioning the business to a buyer.

Not Included

About the Seller

Troy Cruzen

United States

I am a die-hard sports fan that had a desire to create a website from scratch and generate passive income. It has been an amazing run but since taking on two full-time jobs, balancing family, and getting involved in the real estate business, the blog is just a lot to keep up with. I'm sad to see it come to an end but it was a great experience.