The Vape Trader LLC

thevapetrader.com

Business Model

Marketplace

Industry

Lifestyle

$12,000

Asking Price

Multiple 1.4x

+ $4,000 Inventory

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Leading Vape product Classified Advertising platform since 2013, with direct buying/selling integration.

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Facts and Figures

Location

United States

Date of Founding

2013

Full-Time Staff

Owner Operated

Annual Revenue

$13,280

Annual Expenses

$4,600

Annual Net Profit

$8,680

Evidence of Revenue

View Revenue

Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Financials

Month	May 2019	June 2019	July 2019
Revenue	$900	$829	$987
Expenses	$300	$250	$300
Net Profit	$600	$579	$687

Traffic

Month	Pageviews	Users
December 2019	69,236	8,222
November 2019	66,288	7,456
October 2019	61,742	7,797
September 2019	48,468	6,834
August 2019	54,614	7,626
July 2019	52,015	7,890
June 2019	50,706	7,472
May 2019	57,114	8,081
April 2019	61,330	8,423
March 2019	60,595	7,709
February 2019	45,345	4,901
January 2019	56,179	5,610

Note: Traffic data was provided on 31 January 2020. Enquire for more recent data.

Business Description

Leading classified advertising and B/S/T vape platform for over 6 years with a very established name in industry and healthy customer base. All traffic is 100% organic and all social accounts are included, most with significant followings (FB, IG, Twitter, YT, Pinterest). Aside from the US/Canada (.com) platform also includes fully owned UK platform and independently owned ZA franchise with franchise contracts and training manual for future franchise territory sales. Tremendous domestic and international potential in the right hands. Would also be interested in a partnership to help transition marketplace more into the flower and CBD vaping sector.

How does your business make money?

Ad listing fees, banner ads/sponsored advertising, direct product selling, franchise fees. Unfortunately Paypal suspended accounts in Sept. 2019 after using them as payment processor for 6 years. As such platform has been switched to free posting model and needs a new payment processor set up.

Why should someone buy this business?

This business offers tremendous potential for the right developer or company, particularly for those within the Vaping niche. ~30k registered users & 20,000+ ads posted - with millions of visitors in the 5+ years of operation. When the appropriate amount of time was dedicated to the business (2016-17) it peaked at 1,500 unique a day and $2,000 /mo revenue. Since then then has been neglected with only bare minimum maintenance and as such experienced traffic and revenue decline. However, it still remains the leader in it's niche without any SEO or paid advertising ever completed. Established social fronts (Facebook, Twitter, IG, Pinterest and YT) along with fully owned UK franchise and independently owned South African and Italy Franchises in place. There are many options to take this business to the next level, particularly the potential to integrate an auction format. There is also close to $5,000 worth of inventory acquired via our direct buying program that can be negotiated.

Why are you selling this business?

A year and half ago I took a full-time job that I could not pass up on. At the time I believed I could keep up with this business and keep it growing. However due to the challenges of a new job and family, I have only been able to dedicate a few hours a month to bare minimum maintenance of the business. In addition, I have a new business venture I am involved in that I would like to focus on and see to fruition. Rather then keeping this on the back burner, I would prefer to find a new owner to take this project over and give it the time it deserves.