Flippa
FOR SALE
Business Name

EstatesDaily.com

Business Model
Advertising
Industry
Business

$30,000

Asking Price
Multiple 1.0x
Online real estate directory launched in 2016 with almost 2,000 luxury properties on-site with different monetization channels.
This business owner has manually entered their financials
This business owner has connected their site traffic with Google Analytics

Facts and Figures

Location
United States
Date of Founding
2016
Full-Time Staff
Owner Operated
Annual Revenue
$31,360
Annual Expenses
$1,200
Annual Net Profit
$30,160
Profit and Loss
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Month May 2019 June 2019 July 2019
Revenue $2,400 $1,780 $2,100
Expenses $70 $70 $70
Net Profit $2,330 $1,710 $2,030
Month Pageviews Users
June 2019 4,000 837
July 2019 3,632 937
August 2019 6,411 1,423

Note: Traffic data was provided on 28 August 2019. Enquire for more recent data.

Business Description

EstatesDaily is an established Real Estate directory running since 2016 with almost 2,000 active listings.

Most visitors are from the US and are real buyers that found the website by typing a specific area or street address into search engines.

This business is suited for realtors, real estate agencies, mortgage brokers or investors looking for a steady monthly income with minimal time to maintain the site.

It can be modified to feature your own listings and easily get in contact with buyers and sellers on a daily basis.

  • The average property price is US$1,500,000
  • Included, a mailing list of 15,000 contacts. Now newsletters are sent 1 or 2 times per month.
  • Website designed to provide the best possible experience for potential buyers and to generate as many leads as possible

How does your business make money?

Revenue is generated from multiple channels:
- Referral fees
- Membership/Ad Fees
- Featured posts
- Newsletter sending service
- Popups/Banners

The main source of income is the leads from the interested users that are handed over to real estate agents. If the buyer ends up buying the property EstatesDaily gets a 25% of the standard commission as a referral fee. E.g. If a lead buys a property for 1 million, the standard commission is 2% so we reimburse 0.5% = US$5,000. Even if the user ends purchasing a different property of that same agent, Estatesdaily keeps receiving its commission as agents are bound by a contract.

Secondly, memberships generate around US$1,000 per month.

Leads are captured via the online form. There is potential to capture additional leads adding the phone number next to the form; this option was previously tested and results showed that many buyers prefer talking on the phone instead of writing a message via the electronic form.

Why should someone buy this business?

• Profitable and well established with a large base of selected listings.
• Bustling market with the potential to add new properties every day and so increase the assets of the business.
• The new owner can either maintain the business as is and make it a source of income or take it to the next level by adding new features and revenue streams.
• Opportunity for a realtor or a real estate agency to boost sales by featuring properties for sale and getting privileged exposure in the selected state.

• The platform can grow by expanding to other countries with the same back-end interface.
• Estatesdaily.com has a better Google Ranking than competitors thanks to a different approach when listing.
• This is one of the best real estate websites for sale now.
• Included, a database with 500,000+ real estate agents from all over US

Why are you selling this business?

I own a couple businesses and only have limited time for each. I am currently mostly involved in running Vodka brand and it's time to say goodbye to EstatesDaily.com. The buyer will get a great website, probably the best you can find for sale right now.

Business Strengths

  • Key Words Ranking
  • High Profit Margins
  • Large Customer Database
  • Scalable Business Model

Opportunities for a new owner

  • Improve Current Marketing Efforts
  • Introduce Further Revenue Streams
  • Develop New Features

Key day-to-day operations

  • Launching New Products
  • Content marketing
  • Product photography

Marketing

  • Email Marketing
  • Instagram Advertising
  • SEO

Assets

  • Customer databases
  • Domains
  • Website files, source code and content

Post sale support

This is support provided by the seller when transitioning the business to a buyer.

Included

About the Seller

Mitja Krzisnik

Verified Account

Slovenia

Owner of several brands and websites. I've been selling luxury homes for almost 20 years and worked with over 5,000 agents Worldwide.

Contact