Flippa
FOR SALE
Business Name

Legendary USA

Business Model
e-Commerce
Industry
Design and Style

$1,000,000

Asking Price

+ $80,000 Inventory

Legendary USA offer a wide selection of American inspired mens clothing for motorcycle, military and fashion.
This business owner has connected their financials with QuickBooks Online
This business owner has connected their site traffic with Google Analytics

Facts and Figures

Location
United States
Date of Founding
2001
Full-Time Staff
-
Annual Revenue
$999,071
Annual Expenses
$1,013,517
Annual Net Profit
-$14,446
Profit and Loss
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Month July 2020 August 2020 September 2020 October 2020 November 2020 December 2020 January 2021 February 2021 March 2021 April 2021 May 2021 June 2021
Revenue $59,826 $47,564 $77,555 $85,348 $96,336 $103,622 $69,675 $61,860 $81,339 $74,040 $64,768 $105,251
Expenses $55,711 $57,015 $54,766 $78,384 $65,495 $230,301 $46,984 $53,657 $87,470 $67,427 $66,422 $69,966
Net Profit $4,115 -$9,451 $22,789 $6,964 $30,841 -$126,679 $22,691 $8,203 -$6,131 $6,613 -$1,654 $35,285
Month Pageviews Users
June 2021 74,476 22,923
May 2021 82,473 26,790
April 2021 102,582 35,040
March 2021 115,922 39,878
February 2021 127,057 31,453
January 2021 112,054 29,849
December 2020 144,543 40,897
November 2020 133,959 38,098
October 2020 114,467 29,785
September 2020 109,835 29,174
August 2020 79,814 21,667
July 2020 82,190 22,924

Note: Traffic data was provided on 12 July 2021. Enquire for more recent data.

Business Description

Legendary USA was established in 2001 and started in American made outerwear. Since then we have branched out on other items that are American made and imported.

We are well known in our category and provide high quality brands such as Schott NYC, Cockpit USA, Rothco and others. We also marketed under AceJackets.com but recently rolled that website into Legendary USA.

Over the past year we have seen steady growth during the pandemic. In February 2021 we relauched our website to the Shopify platform and continued to see increasing sales, with our June 2021 sales as the strongest June in 20 years.

How does your business make money?

We offer motorcycle and military inspired clothing for enthusiasts and fashion forward customers. Our average order is cyclical, with winter months stronger and summer months softer.

We also have a passive affiliate program with one supplier which averages approx. $500/mo in income.

Why are you selling this business?

I am getting ready to retire and looking to enjoy my golden years.

Inventory

Value
$80,000

Assets

  • Brand assets
  • Contracts (written or verbal) with customers and suppliers
  • Customer databases
  • Domains
  • Existing manufacturing relationships
  • Hosting accounts
  • Inventory on hand or on order at the time of closing
  • Marketing materials and collateral
  • Registered trademarks
  • Relevant email accounts
  • Social media accounts
  • Toll-free numbers
  • Vendor contacts
  • Website files, source code and content
  • e-Commerce platform accounts
  • Google Adwords

Social Media

Facebook
8.3K followers
Twitter
730 followers
Instagram
900 followers
Pinterest
110 monthly viewers
Mailing List
12K email addresses

Post sale support

This is support provided by the seller when transitioning the business to a buyer.

Included

About the Seller

Herman Galindez

Verified Account

United States

Contact