Business Name

Horse Deco

Business Model


Asking Price
Horse Deco is a store dedicated to horse lovers and offers unique POD products with exclusive awesome artwork (license to sell the art from the artist). Also sells dropshipping.
This business owner has manually entered their financials
This business owner has connected their site traffic with Google Analytics

Facts and Figures

Date of Founding
Full-Time Staff
Owner Operated
Annual Revenue
Annual Expenses
Annual Net Profit
Profit and Loss
Evidence of Revenue
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Month May 2019 June 2019 July 2019
Revenue $50 $114 $40
Expenses $220 $230 $200
Net Profit -$170 -$116 -$160
Month Pageviews Users
June 2019 573 268
July 2019 292 149
August 2019 99 66

Note: Traffic data was provided on 13 August 2019. Enquire for more recent data.

Business Description

Horse Deco is a store dedicated to horse lovers and offers unique POD products with exclusive awesome artwork (license to sell the art from the artist). Also sells dropshipping products.

How does your business make money?

This business sold most of its products through Facebook Ads.

Why should someone buy this business?

This store has a huge potential as I was not really good at marketing it. Spent most of my time on designing it. I found a winning product but did not manage to scale it. For a good marketer, there is a lot to earn with this product.
In addition, instagram account has a huge potential also as it has already more than 9000 followers. When reaching 10000, there is a great opportunity to sell on instagram.
Facebook and Pinterest are also growing seriously.
POD is great because of automatic fullfilment.

Why are you selling this business?

I sell this business as I don't have enough marketing skills to scale it and as I am working hard on my other store. 2 stores are too much for me. But I know Horse Deco has a huge potentional with a niche that has money to spend.

Business Strengths

  • Brand and Community Loyalty
  • Customer Service
  • Outsourced Order Fulfilment
  • Scalable Business Model

Opportunities for a new owner

  • Improve Current Marketing Efforts
  • Advance or Explore Retail / Distribution Partnerships

Key day-to-day operations

  • Launching New Products
  • Content marketing


  • Facebook Advertising
  • Influencer Marketing
  • Instagram Advertising


  • Brand assets
  • Contracts (written or verbal) with customers and suppliers
  • Customer databases
  • Domains
  • Marketing materials and collateral
  • Relevant email accounts
  • Social media accounts
  • Website files, source code and content

Social Media


Post sale support

This is support provided by the seller when transitioning the business to a buyer.


About the Seller

Elena Duvernay

Verified Account


Hi! I am Elena.I started dropshipping 2 years ago. I am an artist and I love to built store with awesome art to sell. I am running my another store now selling my own art so I don't have any more time to run Horse Deco now even if I think it has a huge potential. Horse lovers love to spend money related to horses and designs sold on Horse Deco are awesome, this community love them!