Business Name

Super Gay Underwear

Business Model


Asking Price
Multiple 4.5x

+ $0 Inventory

We sell gay underwear and other clothing items and accessories.
This business owner has manually entered their financials
This business owner has connected their site traffic with Google Analytics

Facts and Figures

United States
Date of Founding
Full-Time Staff
Owner Operated
Annual Revenue
Annual Expenses
Annual Net Profit
Profit and Loss
Evidence of Revenue
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Month May 2019 June 2019 July 2019
Revenue $2,217 $3,236 $2,750
Expenses $1,308 $1,805 $1,899
Net Profit $909 $1,431 $851
Month June 2019 July 2019 August 2019
Pageviews 41,084 40,853 17,803
Users 7,203 10,486 4,260

Note: Traffic data was provided on 14 August 2019. Enquire for more recent data.

Business Description

We are a dropshipping Shopify store that sells products from AliExpress, which means absolutely no overhead, inventory, or fulfillment and with great profit margins!

We've been operating this business from our laptops all over the world.

It is in need of someone with some digital marketing experience as I have none and no time to learn.

How does your business make money?

We sell underwear from AliExpress.

Why should someone buy this business?

Almost all of our traffic is organic from amazing SEO. We ranked #1, 2, or 3, for some popular keywords such as "Gay Underwear"

We've grown our email list to over 2000 subscribers. Great open and click rates.

Very automated - Only requires 1-2 hours per week to maintain.

Consistently doing $2-3k/month, and 400 visitors/day.

Very niche market and we've accomplished differentiation from our competitors.

Anyone with any digital marketing experience should be able to easily grow this. I don't have time as I have a real job and I don't know anything about digital marketing.

How can the future owner improve this business?

Build a way better sales funnel and begin marketing.

Why are you selling this business?

The website is doing great, and in fact the last few months have been months as the website it on a big upswing. I work a real full-time job and I don't know anything about digital marketing and don't have time to learn. Additionally, I am looking to buy a house so need money for that. I feel like I am capping out at how far I can take it, and any digital marketer should easily be able to grow this.

Business Strengths

  • Key Words Ranking
  • Brand and Community Loyalty
  • High levels of Automation
  • High Profit Margins
  • Passive Revenue

Opportunities for a new owner

  • Start Selling into New Markets
  • Improve Current Marketing Efforts
  • Introduce Further Revenue Streams

Key day-to-day operations

  • Customer Support / Service
  • Order Fulfilment
  • Website Maintenance
  • Content marketing


  • Affiliate Marketing
  • Facebook Advertising
  • SEO




  • Brand assets
  • Customer databases
  • Domains
  • Hosting accounts
  • Marketing materials and collateral
  • Relevant email accounts
  • Social media accounts
  • Website files, source code and content
  • e-Commerce platform accounts

Social Media


Post sale support

This is support provided by the seller when transitioning the business to a buyer.


About the Seller

Matthew Volin

Verified Account

United States

Originally from New Jersey.

I've been working in SMB sales in Financial Technology for 5 years in NYC.

Last 6 months I've been traveling around the world with my partner living on our savings + the income from this website. Now we want to move to VT and buy a house.

I'm very open and will happily tell you more about myself. Look forward to meeting you! :)