Business Name

Rigorous Themes

Business Model
Design and Style


Asking Price
Multiple 2.2x
Premium and Free WordPress Theme Store
This business owner has manually entered their financials
This business owner has connected their site traffic with Google Analytics

Facts and Figures

United States
Date of Founding
Full-Time Staff
Owner Operated
Annual Revenue
Annual Expenses
Annual Net Profit
Profit and Loss
Evidence of Revenue
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Month April 2019 May 2019 June 2019
Revenue $547 $804 $935
Expenses $5 $5 $5
Net Profit $542 $799 $930
Month May 2019 June 2019 July 2019
Pageviews 10,882 11,627 4,901
Users 5,110 5,212 2,341

Note: Traffic data was provided on July 12, 2019. Enquire for more recent data.

Business Description

Rigorous Themes is an online store for premium and free WordPress themes. We are a Trusted Author at WordPress.org by WordPress Theme Review Team. We provide support and customization services.

We have 14 Premium Themes + 16 Free Themes + 1 PSD and 1 HTML on Themeforest.
WordPress Profile: https://wordpress.org/themes/author/wpgaint/
Themeforest Profile: https://themeforest.net/user/rigorous/portfolio

How does your business make money?

Normally, We submit free themes on wordpress.org. And every free theme has a premium theme which we sell from our own website and also from one of the marketplace; theme palace.

Our major source of income is selling premium themes and customization services.

Why should someone buy this business?

Rigorous Themes is one of the most popular WordPress Theme store, 4 years old well-established business. We have 16 free themes, and 14 premium themes. We've 9000+ users registered on our site, 600+ daily visitors, 1,400+ daily site visits. So if the new buyer keeps maintaining this service, then he/she can easily earn more money with minimum effort.

How can the future owner improve this business?

We have not made any marketing and boost ups for this business yet. Our main source of traffic is wordpress.org and google search. If the new owner makes some marketing and releases new themes frequently, as Rigorous Themes is Trusted Author- he/she can easily increase the income.

Why are you selling this business?

We are fully reserved for the high-level software development process and it is taking our full effort. So, we are getting stuck with new theme releases and support too. By this, we should sell this, so the new owner can make it better and maintained with good revenue.

Business Strengths

  • Brand and Community Loyalty
  • Evergreen Niche
  • Lots of Repeat Customers
  • Scalable Business Model
  • Strong Recuring Revenue

Opportunities for a new owner

  • Launch New Products
  • Improve Current Marketing Efforts
  • Develop New Features

Key day-to-day operations

  • Customer Support / Service
  • Programming / Development
  • Content marketing


  • Email Marketing
  • Facebook Advertising
  • Google Adwords


  • Brand assets
  • Customer databases
  • Domains
  • Hosting accounts
  • Registered trademarks
  • Relevant email accounts
  • Social media accounts
  • Vendor contacts
  • Website files, source code and content
  • e-Commerce platform accounts

Social Media


Post sale support

This is support provided by the seller when transitioning the business to a buyer.


About the Seller

Surendra Shrestha

Verified Account


I am co-owner of Rigorous Themes.

Skype: surendra.shrestha82