Business Name

Understanding Air Compressors

Business Model
General Knowledge


Asking Price
Multiple 9.1x
A long time air compressor info blog with hundreds of blog entries now being turned into a website.
This business owner has manually entered their financials

Facts and Figures

Date of Founding
Full-Time Staff
Owner Operated
Annual Revenue
Annual Expenses
Annual Net Profit
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Business Description

This site has been around for more than 10 years, with hundreds of posts and comments and around 50 pages of info offering visitors information and tips about air compressor use.

How does your business make money?


Why should someone buy this business?

Huge potential market, lots of blogs to convert into pages of content to attract the visitor seeking compressor information. Revenue has been limited due to inattention to poorly populated ads on the pages, and a blip in traffic due to SSL not being updated. Back to getting 65-100 unique visitors per day, with revenues just starting to climb a bit past the $10 a month level due to ads actually now appearing on the pages.

How can the future owner improve this business?

Rapid expansion of content pages using the blog entries as page concepts, proven market, adopt aggressive social networking / marketing to spread the word.

Why are you selling this business?

As time gallops by I'm rapidly approaching full retirement, wanting to simplify my life and hand off a good opportunity to someone with lots of energy to build this site into a real money maker.

Business Strengths

  • Length of Operation in Niche
  • Lots of Repeat Customers

Opportunities for a new owner

  • Improve Current Marketing Efforts
  • Introduce Further Revenue Streams
  • Improve or Outsource Operations

Key day-to-day operations

  • Website Maintenance


  • Twitter
  • Word of Mouth


  • Domains
  • Website files, source code and content

Post sale support

This is support provided by the seller when transitioning the business to a buyer.

Not Included

About the Seller

Bill Wade

Verified Account


Been an outside sales rep as a career, and dabbling in website building for more than a decade as a retirement income augmenter. Not much into social media as you can tell. One more site that was a great idea and made good growth initially, but stagnated due to poor attention by the owner... me!