Flippa
SOLD!
Business Name

Water Marquee

Business Model
SaaS
Industry
Business

$25,000

Asking Price
Multiple 1.8x
Water Marquee is a freemium web-based software that lets users watermark their photos in their browser.
This business owner has manually entered their financials
This business owner has connected their site traffic with Google Analytics

Facts and Figures

Location
United States
Date of Founding
2011
Full-Time Staff
Owner Operated
Annual Revenue
$14,414
Annual Expenses
$502
Annual Net Profit
$13,912
Profit and Loss
Evidence of Revenue
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Month March 2019 April 2019 May 2019
Revenue $1,044 $1,418 $1,203
Expenses $45 $45 $45
Net Profit $999 $1,373 $1,158
Month May 2019 June 2019 July 2019
Pageviews 209,903 180,456 85,824
Users 27,721 22,692 12,419

Note: Traffic data was provided on 14 July 2019. Enquire for more recent data.

Business Description

Free users can watermark up to 4 photos at a time with a max size of 1 MB. Paying users have no limits on the number of photos they can watermark or the size of the photos.

How does your business make money?

The "Pro" version of Water Marquee is a one-time price of $12, after which the users can use the software forever without limits.

Why should someone buy this business?

The site ranks incredibly well for key terms like "watermark", (#6) "watermark free" (#1) "add watermark to photo" (#1), and other related terms. Between 1,000 to 1,500 people visit the site every day, and it brings in around $1,200/month on a consistent basis from new users paying for the Pro version of the site.

How can the future owner improve this business?

Currently, free users are not monetized at all, so it would be fairly easy to add ads to the free user's page. Also, the $12 price could be increased to see if the current demand would continue.

Why are you selling this business?

The site needs very little work these days, maybe an hour or so per week responding to customer queries or sending refunds. As a developer, there's just not that much to do, and I could use the sale proceeds to do some home improvements.

Business Strengths

  • Brand and Community Loyalty
  • High levels of Automation
  • Length of Operation in Niche
  • Passive Revenue

Opportunities for a new owner

  • Introduce Further Revenue Streams

Key day-to-day operations

  • Customer Support / Service

Marketing

  • Influencer Marketing
  • Native Advertising

Assets

  • Brand assets
  • Custom technology
  • Customer databases
  • Domains
  • Relevant email accounts
  • Social media accounts
  • Website files, source code and content

Social Media

Facebook
250 followers

Post sale support

This is support provided by the seller when transitioning the business to a buyer.

Included

About the Seller

John Titus

Verified Account

United States

I'm a software developer who builds web apps as side projects, with a focus on apps that can generate passive income.