Flippa
FOR SALE
Business Name

Confidential

Business Model
SaaS
Industry
Internet

$100,000

Asking Price
Multiple 2.1x

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passive business model selling plugins for a web design app
This business owner has manually entered their financials

Facts and Figures

Location
United States
Date of Founding
2012
Full-Time Staff
Owner Operated
Annual Revenue
$48,612
Annual Expenses
$300
Annual Net Profit
$48,312
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Business Description

For sale is a passive business model selling plugins for a web design app. The business is involved in selling high-quality plugins for a famous Mac app called RapidWeaver, an actively buying niche market. The addons market is very niche but the audience are akin to buying necessary addons.

How does your business make money?

passive business model selling plugins for a web design app

Why should someone buy this business?

It's quite passive with regular sales of high-quality products in an actively buying niche market.
The addons market is quite niche but the audience are akin to buying necessary addons.
The business stands out with a long reputation and products; and the customers are already in
place and looking to buy. We don't need to look outside the market for new buyers. We just go
to the buyers.

How can the future owner improve this business?

  • Increase prices
  • Separate the Oak Bundle into separate products
  • Convert buyers of single products to upgrade to the club/bundle
  • Have a flash sale

Business Strengths

  • High Barrier of Entry to Market
  • Lots of Repeat Customers
  • Low Time Commitment Required
  • Passive Revenue

Operations

Owner spends between 6-10 hours per week operating the business. Typical tasks include:
- answering support emails and checking the forums
- planning new products
- outsourcing work or making new products
- fixing any bugs (rarely)
This can be done on your own schedule and prioritize as you see fit

Customers

Ideal customers include webmasters or freelancers making sites for other clients. The business stands out with a long reputation and products; and the customers are already in place and looking to buy.

Most customers are located in the US, followed by UK and Germany.

There are about 150-200 sales per month from the 4.8k mailing list
Average value per order in past 12 months around $30

Highlights

  • 6 years in business with a strong reputation/user trust.
  • Variety of products.
  • Established traffic from the community and fish hooks for constant daily sales.
  • High quality products.
  • Recurring revenue stream

Seller Notes

The owner is currently more focused on other businesses and is, therefore, making a sale offer due to lack of time to upkeep this site. With high barrier to entry, and low time-commitment, this could be an amazing opportunity for anyone looking to expand into passive income model.

Assets

  • All Site Content and file
  • Customer Database

Post sale support

This is support provided by the seller when transitioning the business to a buyer.

Included

Confidential

United States