Business Name


Business Model


Asking Price
Multiple 1.2x
General Insurance Niche Blog Generating $450+/month via PPC (AdSense). 8K+ Visitors /month. Low Maintenance.
This business owner has manually entered their financials
This business owner has connected their site traffic with Google Analytics

Facts and Figures

United States
Date of Founding
Full-Time Staff
Owner Operated
Annual Revenue
Annual Expenses
Annual Net Profit
Profit and Loss
Evidence of Revenue
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Month February 2019 March 2019 April 2019
Revenue $446 $468 $518
Expenses $20 $20 $20
Net Profit $426 $448 $498
Month March 2019 April 2019 May 2019
Pageviews 0 5,682 9,903
Users 0 3,984 6,550

Note: Traffic data was provided on May 22, 2019. Enquire for more recent data.

Business Description

This is one of our Insurance niche blogs developed around our referral niche traffic coming from manual backlinking we initially do the first 3+ months developing the site.The website is built around PPC with an optimized theme to bring a high 4%+ CTR. The high CTR combined with $1+ CPC allows for high consistent revenue.

The website is a general informative insurance blog (Auto, Life, Home, Health) with mostly US visitors coming from reputable insurance related sources. Content is %100 Unique, with around 14 current articles. We had lost some more recent content after a malware issue a few months back.

Analytics was only added about 2 months ago which is verified on the listing. I have analytics PDF's showing top referral I will try to attach but due to Flippas new listing system do not have a way to attach it so far.

How does your business make money?

The website is monetized via PPC (AdSense) but any network can be used and are many other way to monetize the websites traffic.

The website has generated over $2,213 the last 5 month with a 3 month average of $470/month. The Insurance niche gets a high CPC of around $1 with the 4 month average for this site at $1.04

Revenue reports for the last 4 full months and May thus far have been attached. Here is a link to matching video proof of the 4 month report: https://vimeo.com/337677147

Why should someone buy this business?

The website is low maintenance, only requiring a few hours of attention each month. Aside from hosting, only around $25/month is needed for content/linking each month. No previous experience is needed to continue managing the website and is a WordPress based website so the back-end is very user friendly.

How can the future owner improve this business?

There are many way to expand the websites traffic along with several other ways to monetize the website. Social media, Strict SEO Keyword targeting, AdWords, etc can all be used to increase the website traffic and aside from other PPN network, you can monetize the websites traffic through lead gen, CPA, Clickbank, etc

Why are you selling this business?

We typically only sell when needing funds to re-invest or looking to purchase another larger online business which is the case for this sale.

Business Strengths

  • High levels of Automation
  • High Profit Margins
  • Low Time Commitment Required
  • Passive Revenue

Opportunities for a new owner

  • Improve Current Marketing Efforts
  • Introduce Further Revenue Streams
  • Develop New Features

Key day-to-day operations

  • Website Maintenance


  • Affiliate Marketing
  • Native Advertising
  • SEO


  • Domains
  • Relevant email accounts
  • Website files, source code and content

Post sale support

This is support provided by the seller when transitioning the business to a buyer.


About the Seller

Julien M

Verified Account

United States

10+ Years of Web Design, SEO, & Marketing experience. My partner & I own quantumseo.com where we offer SEO/Backlink services.