Facts and Figures
SMS is the new email. Kontexto's SMS management service allows e-commerce businesses, digital product owners, and online services to easily connect with their current subscribers and customers through SMS. With outstanding management, content creation, and development, Kontexto is here to help businesses reach new heights. Since launch, the business has netted USD $800K.
How does your business make money?
During the first 3 months of operation (April-June 2018) Kontexto was monetized by managing the SMS marketing operations and strategy, plus charging customers per SMS message sent.
The management service included: setting up their opt-in funnel, collecting the leads, writing the content for follow-ups and integrating the API.
Since July 2018, Kontexto pivoted to a CPA commission payouts with the brands that we work for. These commissions are calculated from a % revenue share arrangement or a flat fee. Ref P&L.
Why should someone buy this business?
Kontexto is perfectly positioned for growth and to date has already netted USD $800K+. There has been a significant expansion of the global application to person (A2P) SMS market in the past few years. SMS is extensively used as a tool for customer engagement, customer service, activation and authentication, and as a service delivery function by enterprises and organizations. In addition, e-commerce and small businesses now want to communicate directly to their audience, which is best-achieved via text messages. Thus, the target addressable market for Kontexto is perhaps infinite.
How can the future owner improve this business?
Kontexto has the potential to do 10-20x (or even more) the current revenue it’s doing now. The new owner will look to build upon the existing clientele, and introduce further revenue streams by getting more clients.
You could easily run Facebook, Google, and LinkedIn Ads, while having a mini-sales team signing up clients from all over the world, across many different industries.
I will personally help your team get more clients and scale the business for the first 90 days.
Why are you selling this business?For the past 14 years I’ve built many digital assets/products/services and tried to get them earning as much money as possible before either selling them off or just moved on to something I thought would be more fun, or make more money. Kontexto is one of those services that is by far one of the best and most lucrative projects I’ve worked on in a long time. It brings in great revenue and it’s in an ever-growing multiple billion-dollar per year industry. However, it’s not my passion. I need to keep creating to see what really makes me feel like “this is the one!”. A project that I want to dedicate 5+ years of my life to. Kontexto needs a team of people who can put their full attention on it to scale it to the fullest potential. Right now, I’m currently working on a Cosmetic Brand that harnesses the power of Instagram. It has big potential and is where my passion lies.
- Evergreen Niche
- High Profit Margins
- Outsourced Technical Operations
- Scalable Business Model
Opportunities for a new owner
- Capitalise on the Emerging Market
- Introduce Further Revenue Streams
Key day-to-day operations
- Managing Staff
- Customer Support / Service
- Facebook Advertising
- Google Adwords
- Native Advertising
Included in the sale:
You’re getting the digital assets, the resources, and the current revenue models
transferred directly to you, (instant concurrent revenue).
- Website + Domain
- Software (fully developed in-house)
Other Assets Include:
- 40,000 Long-Codes (valued @ $40,000 retail)
- 2,000 Toll-Free (valued at $10,000 retail)
- 2 Short-Codes (valued at $75,000 yearly retail)
We have exclusive connections/agreements with high quality providers who give
us the absolute best rates, that will be transferred over to you.
Discount Number Pricing:
- .15c to .25c Per Long-Code
- .15c to $2 Per Toll-Free
- Price Varies on Short-Code (see below)
Discount SMS Pricing:
- .0015 per SMS on Long-Codes
- .004 per SMS on Toll-Free
- .005 per SMS with 1 provider on Dedicated Short-Code
- $5,000 per month 1 provider on Dedicated Short Code
(this provider only passes on carrier fees:
Verizon, ATT, T-Mobile .0025 per SMS
Sprint .005 per SMS)
- Brand assets
- Contracts (written or verbal) with customers and suppliers
- Custom technology
- Customer databases
- Hosting accounts
Post sale support
This is support provided by the seller when transitioning the business to a buyer.
About the Seller
I've been in digital marketing for over 10 years now, building and buying websites, products, services and growing them to become profitable. Great passion, hard work, and dedication go into every project I work on. I love what I do and I'm grateful for the opportunities the internet has provided for me.