Flippa
SOLD!
Business Name

Confidential

Business Model
e-Commerce
Industry
Design and Style

$25,000

Asking Price
Multiple 0.9x

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iFashionBaby.com offers highly demanded and popular products in the Children’s wear niche. Fully Automated Dropshipping business earning $2,700 per month!
This business owner has manually entered their financials

Facts and Figures

Location
United States
Date of Founding
2017
Full-Time Staff
Owner Operated
Annual Revenue
$36,084
Annual Expenses
$8,604
Annual Net Profit
$27,480
Profit and Loss
Evidence of Revenue
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Recent Performance

Month January 2019 February 2019 March 2019
Revenue $2,854 $3,005 $3,507
Expenses $628 $651 $726
Net Profit $2,226 $2,354 $2,781

Business Description

Founded in the 2017, this easy to run and automated business build a strong base of regular customers, grossed over $40,000 in sales and earned over $30,000 of net profits.

For more information please refer to: https://flippa.com/10119664-ifashionbaby-com

How does your business make money?

eCommerce

Why should someone buy this business?

Freedom to run business from anywhere in a world.

Multiple potential ways to grow business worldwide plus expanding through other sales channels

Fully automated business, mostly admin and planning processes 5-7 Hours per week. Most of the tasks can be outsourced to VA.

How can the future owner improve this business?

A regular blog with good SEO articles (reviews of new or bestselling products for example) could easily ramp up traffic.

Continue make focus on social pages, answer to comments and questions in Facebook and Instagram accounts

Adding more products to the website and content to the social media accounts could help a lot

Facebook / Google Ad campaigns will dramatically increase sales.

Why are you selling this business?

Currently this is a side project of mine. I hope selling this business would allow me to scale my main project to new heights and to be more focused and work more effectively. Even though it requires few hours a week, I still don't have enough time to run and expand this business properly.

Business Strengths

  • Brand and Community Loyalty
  • High levels of Automation
  • Large Customer Database
  • Outsourced Order Fulfilment
  • Strong Recuring Revenue

Opportunities for a new owner

  • Launch New Products
  • Improve Current Marketing Efforts
  • Develop New Features

Operations

Customer support (1-2 hrs/wk); about 5-7 tickets per week. Most are about shipment information. Take this as a chance to make customers advocates of the brand by delivering high quality and personalized answers/solutions.

Fulfilment (1-2 hr/wk): All orders are fulfilled by a third party after payment is received. All you need to do is to process order in 2 clicks using Automatic Order Fulfillment feature. Emails with tracking information are being sent to the customers automatically.

Marketing and Business Development (0-1 hrs/am ); currently no time is spent on business development and marketing program since it all has already been set up. There are interesting options to explore such as listed in Opportunities section

Customers

Children’s wear market is one of the most lucrative segments in the global apparel industry. Affected by neither economic dynamics nor new fashion trends, this fast growing market was 203 billion US$ in 2018 and is forecast to 275 billion US$ in 2025, growing at a CAGR of 3.9% from 2018.

Customer Acquisition:

The referral part of traffic is coming mainly from paid ads through ad networks. Their costs are around $200 a month. Most of the traffic is paid for through the end of the year!! Which means you don't have to bear expenses besides cost of goods at least till the end of the year.

The website has its own presence in social media accounts (Instagram, Facebook). The posts for accounts are being made automatically. There is no need to make posts yourself or hire someone to run these accounts.

Another source of traffic to the website is email campaigns.The list of subscribers has been gradually increased to 1,500. Emails are sent to subscribers a few times a week automatically.

Customer Retention:

Customers are retained by advertising new products and sending out promotion via mailing list.

Highlights

Strengths

  • Fully automated business, mostly admin and planning processes 5-7 Hours per week. Most of the tasks can be outsourced to VA.
  • Freedom to run business from anywhere in a world.
  • Multiple potential ways to grow business worldwide plus expanding through other sales channels
  • Professional and responsive design website
  • Free traffic from social media with great traffic health
  • Active social network accounts with almost 5,000 relevant followers
  • More than 100 highly demanded products with real customers reviews and customer pictures of the products!
  • You can easily add as many products as you want
  • A profit markup up to 1000% (please check the attachments)
  • Additional affiliate commission up to 12% on all purchases from Aliexpress

Opportunities

If you are ready to devote some time to promotion work, you can definitely increase the number of orders. I have a lot of ideas. For example:

  • A regular blog with good SEO articles (reviews of new or bestselling products for example) could easily ramp up traffic.
  • Continue make focus on social pages, answer to comments and questions in Facebook and Instagram accounts
  • Adding more products to the website and content to the social media accounts could help a lot
  • Facebook / Google Ad campaigns will dramatically increase sales.

Seller Notes

Business model

What is required to keep the business operational?

The process is pretty simple as all the steps are automated. Here’s how it works.

When a customer buys a product from iFashionBaby.com, as the retailer, you will accept the payment for the product. Once you have received the funds, you will immediately place an order with a seller from AliExpress. The seller charges you for the cost of the item and then ships the product directly to your buyer. That’s it. All you need to do is receive your money (you get to choose the retail price) and then place the order for your customer.

Other than AliExpress, the website allows you to import products from sellers on amazon and eBay, but I use AliExpress primarily.

A feature known as the Automatic Order Fulfillment allows you to place an order on AliExpress in 2 clicks. In the first click, the plugin automatically redirects you to a product page on AliExpress and automatically fills in all the fields with shipping information. The next thing would be for you to click “confirm and pay” and it’s a wrap! In just two clicks, and in less than a minute, you can place an order from any AliExpress seller. The seller does everything else including warehousing, packaging and shipping.

After the order has been placed, an order ID will be saved in your admin area and a tracking information will be sent to you by the AliExpress seller. A message confirming shipment of the product and containing the tracking number will automatically be sent to your customer.

Take a look at the video attachment which demonstrates the auto order placement below.

Reliability

Briefly describe how you are willing to prove your financials? Will you post a video walkthrough of backend earning reports? Will you provide live screen-sharing sessions to prospective buyers?

I attached some screenshots in attachments to show the website financial results in the past months and the video proof of revenue traceability to show that the website’s revenue can be accurately traced back to the website. In the event any serious bidder/prospective buyer consider the attached proofs insufficient the most reliable method to verify revenue personally from my perspective is following:

  • We agree on a specific time when we can call each other to share my screen via Skype, FaceTime etc.
  • I will log into iFashionBaby.сom WordPress operator area, where you can check all the Sales reports and as many orders as you want.
  • You can pick any order(s) and I will log into my payment account to prove that the payments are actually exist and were made for particular products from iFashionBaby.com

What is included in the sale?

  • domain name and website with a professional and responsive design: iFashionBaby.com
  • Active social network accounts with almost 5,000 relevant followers
  • Dropshipping Plugin - amazing solution that allows searching, importing and automatically updating products on your site directly from AliExpress quickly and easily (lifelong license).
  • Social Media Marketing plugin for auto-running and auto-promoting your websites on most popular social networks (lifelong license) -Abandoned cart add-on - this feature automatically reminds your customers what they have added to their shopping cart
  • Recent sales popup plugin. The Plugin helps increase trust factor, makes website look busy and drives robust conversion. It encourages visitors to purchase products other people bought and keeps them engaged.
  • Live chat feature
  • Prepaid hosting service for a year (if you want website to stay with the current hosting provider)
  • 3 months of post-sale support & training from me and you will get lifelong support from Alidropship Plugin and SMM Plugin support team.

Miscellaneous

Why are you selling this business?

Currently this is a side project of mine. I hope selling this business would allow me to scale my main project to new heights and to be more focused and work more effectively. Even though it requires few hours a week, I still don't have enough time to run and expand this business properly.

How long does shipping from Aliexpress take?

I'm using ePacket delivery for all my orders. It is not only the most economical (around $2, sometimes it's included), but one of the quickest way for small goods to get to the United States, as well as other countries (around 8-12 calendar days).

Also, the message for seller which is sent automatically contains a request to send product as soon as possible reasoning that "It is both in our favor. The faster delivery is the more likely customer come back to store or recommend it to somebody. Thank you very much!"

All top rated Aliexpress suppliers are trustworthy, care about their reputation and highly motivated to work with dropshippers. That's why even standard shipping (to US it's usually around 20 days) is much faster if you order as a dropshipper from your regular supplier.

Besides, more and more Aliexpress sellers offer shipping from US warehouses option, delivery from which takes 5-7 days. In the coming months majority of webstore products will be shipped only from US warehouses. This should raise conversion and sales significantly.

How many refunds do you have?

Only 5-6 customers asked for a refund in the last year. 2 just changed they mind after purchasing and 2 refunds was because of damaged products. After short negotiation Aliexpress seller just resent a new products for free to my customers.

Has the site ever received any search engine penalties?

No.

Do you have permission to sell/ transfer all items previously indicated as being included in the sale and also any associated accounts and stores?

Yes.

Can you confirm that read­only access for Google Analytics has been granted to enable a full performance review by Flippa?

Yes. I have integrated Google Analytics to the website in the December 2018.

Are there any payable fees on any of the account(s) or assets being transferred?

No.

Can you confirm that all assets included as part of this sale are fully operational and accessible.

Yes.

Attachments

Assets

  • Customer databases
  • Domains
  • Hosting accounts
  • Social media accounts
  • e-Commerce platform accounts

Post sale support

This is support provided by the seller when transitioning the business to a buyer.

Included

Confidential

Verified Account

United States