Business Name

Word On Baby

Business Model


Asking Price
Multiple 2.0x

+ $1,500 Inventory

Word on Baby (http://www.wordonbaby.com.au) is a highly profitable customised baby clothing business from Australia!
This business owner has manually entered their financials

Facts and Figures

Date of Founding
Full-Time Staff
Owner Operated
Annual Revenue
Annual Expenses
Annual Net Profit
Note: Where the business is less than 12 months old the annualized data represents total sales for the period of operation.

Business Description

We print and design personalised and themed onesies, bibs, t-shirts, kids and adult clothing here in Australia and ship to customers all over the world! This is a well-established business with low marketing and operational costs and high customer loyalty.

How does your business make money?

From the sale of personalised/themed baby clothing.

Why should someone buy this business?

Customers are happy to pay more for a customised product and want to be involved in the process! Personalised products are becoming increasingly sought-after. This is a great opportunity to acquire a product personalisation business. The future owner will receive printing equipment valued at over $25,000, an SEO optimised website with great domain authority, custom design and print website/software, social media accounts and the customer database.

How can the future owner improve this business?

I have done little if any paid advertising to date. The future owner can invest time and resources into marketing and operations.

Business Strengths

  • Key Words Ranking
  • Brand and Community Loyalty
  • High Barrier of Entry to Market
  • Lots of Repeat Customers
  • Passive Revenue

Opportunities for a new owner

  • Improve Current Marketing Efforts
  • Improve or Outsource Operations
  • Improve Customer Service

Key day-to-day operations

  • Customer Support / Service
  • Bookkeeping


  • Email Marketing
  • Facebook Advertising
  • Google Adwords




  • Brand assets
  • Custom technology
  • Customer databases
  • Domains
  • Existing manufacturing relationships
  • Inventory on hand or on order at the time of closing
  • Marketing materials and collateral
  • Relevant email accounts
  • Social media accounts
  • Vendor contacts
  • Website files, source code and content
  • e-Commerce platform accounts
  • Google Adwords

Social Media


Post sale support

This is support provided by the seller when transitioning the business to a buyer.


About the Seller

Kevin Wordon

Verified Account


We are a Brisbane-based husband and wife team who spent nine exciting months in 2013 awaiting the birth of our first baby. That wasn't our only labour of love. We also spent the time working on building wwww.wordonbaby.com.au.

The dream behind Word On Baby is to offer beautiful baby products which are truly unique. All products featuring a design or personalisation are custom made, with love, for each individual customer. Our designs are not mass produced. They are personally printed here, one at a time, by us and our team, in Australia.

Because every one of our designer products are made-to-order, we have the ability to offer personalised items, which feature any baby's name or any text you desire. In fact, if you have your own design idea, not already on offer, we have the ability to create that for you too. We love new and unique order requests.